Hewlett-Packard JetSend is a next-generation internet appliance communication protocol which allows web-connected devices like PCs, laptops, PDAs, cellphones, set top boxes, smart whiteboards, digital cameras, LCD projectors etc. to send messages to each other via terrestrial, satellite and wireless internet. Our challenge was to use dimensional design and navigation to suggest a futuristic palette-style PDA to deliver a vast array of web multimedia, critical developer documentation and press relations using a modular web system that could be maintained by internal web developers, enabling fast reaction speed and publishing accuracy, but posing limited technical demands.
Who says websites have to be flat pages? HoloCosmos' hallmark design approach overcomes the page metaphor through tactile 3D design, interactive multimedia, and dynamic database-delivered content for one-to-one marketing relationships. The site interface is based on a nautilus design derived from a golden mean logarithmic spiral, an ancient proportional ratio of beauty used throughout history in art and architecture.
HP Project Lead: Laura Silsby
Creative Director: Brooks Cole
Producer: Peter Christy
System Integration: Piyush Shah - Leverage
Database Integration: World Wide Web Associates
Senior Designers: Ed Sultan, Dan Poynor
Java Programmers: Bryan Tracey & Mark Watson - Vujade
Animator: Eric Greer
Other HP Projects:
HP Web Standards System
Hewlett-Packard LaserJet Web Sites and Virtual Printers